Medical Marketing Research, Inc. (MMRx)

Medical Marketing Research, Inc. is a full service market research company specializing in the pharmaceutical, bio-tech, and medical device industries. We have more than 30 years of experience in the healthcare marketplace and are experts in conducting all types of qualitative and quantitative market research.
  • Founded in 1988
  • Offices in Raleigh, NC 
  • Experience in conducting custom market research in more than 27 countries
At Medical Marketing Research we specialize in specialists. Experts in the pharmaceutical, biotech, and medical device industries, MMR has been empowering companies large and small to make informed decisions through market research since 1988. Our expertise includes the design and implementation of market research to drive the business decisions and strategies companies need to gain and maintain a competitive business edge.

George Matijow founded Medical Marketing Research Inc. in 1988, after a successful career in sales and market research within the US pharmaceutical industry. Completing his MBA in 1978, Mr. Matijow held positions of increasing responsibility with Burroughs Wellcome (sales), The Upjohn Company (market research, where he was market research manager and the analyst responsible for Motrin, then the number 1 selling pharmaceutical in the world), Marion Laboratories (new product research), and Glaxo, Inc. (where responsibilities included new and existing product research, health economics, and the then number 1 selling pharmaceutical in the world, Zantac).

Mr. Matijow has been active with the Qualitative Research Consultants Association (QRCA), the Pharmaceutical Business Intelligence Research Group (PBIRG), and is a past officer with the Pharmaceutical Market Research Group (PMRG).